The team behind President Obama's social media will
take your digital game from "just fine" to "on fire."

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Whether your social media program needs a tune-up or you’re looking to launch a whole new initiative, we’ll work with you to develop a winning strategy from the ground up that effectively targets your audience, expands your reach, and achieves your goals.



  • We’ll help you put together a holistic vision for launching your new social media campaign.

  • We’ll assess your social program and create a plan to take it to the next level.

  • We’ll fine-tune the voice of your accounts so you sound authentic to your target audience.


  • We’ll brainstorm new formats and tactics to keep your program fresh and on the cutting edge.

  • We’ll help you come up with mic drop content to capitalize on your most important moments.


  • We’ll develop your visual brand so it matches what you’re trying to achieve.

  • We offer a one-stop shop for creative and strategy. Both skill sets under one team provides efficiency, and more cohesive deliverables.



We are the team behind the social media strategy for President Obama and Hillary Clinton, and we’re ready to bring that expertise to your campaign or cause. We've battled a Republican Congress, re-elected President Obama, helped secure his biggest achievements, and took the fight to Donald Trump. We’ll take your social media game from “just fine” to “on fire,” or help you build your program from scratch.


@HillaryClinton : June 9, 2016

President Obama had just endorsed Hillary, so the last thing on our minds was dishing out shade at Trump. But then he tweeted this nonsense... 


Obama just endorsed Crooked Hillary. He wants four more years of Obama—but nobody else does!

@BarackObama : August 31, 2012

Talking to an empty chair at the RNC is a pretty lame gimmick. We reminded America that sitting in the president’s chair requires serious leadership. Or so we thought before #45.

@Potus44 : June 26, 2015

The tweet that sums up a day we’ll never forget.

@ObamaWhiteHouse: May 7, 2015

If there’s a moment that sums up Obama’s presidency, we’d nominate this one. Our favorite tweet we’ve ever posted.

@ObamaWhiteHouse : August 13, 2013

Every so often, you need to let your hair down and have some fun in the White House (within reason). Bo gave us the perfect opening...


Some of our best posts, graphics, and videos.

@ObamaWhiteHouse : May 3, 2014

Told you we loved puns...


Are you a progressive candidate running for office? An organization fighting for action on climate change, saving our health care, or defending civil rights? Are you protesting Donald Trump’s Muslim ban or any number of the horrific actions he’s taken in office? Great! We’re on board. We want to help you build a winning social media strategy.


Alex Wall is a veteran digital communications strategist who ran social media strategy for Hillary Clinton's 2016 presidential campaign. His team managed Clinton's Facebook, Twitter, Instagram, and Snapchat accounts, and executed major social campaigns around the debates, conventions, VP picks, and GOTV efforts.

Before the campaign, Alex served as President Obama's director of online engagement where he ran the White House social media team, led digital efforts on climate change, and launched @POTUS, the president's Twitter account. Prior to this role, he served as the social media director at Organizing for Action and a social media strategist on President Obama's reelection campaign.

Born in New York City, Alex is a die-hard NY sports fan, lover of puns, and National Parks enthusiast. Like Jillian, he loves Cats, but of the Northwestern variety, his alma mater.

Jillian Maryonovich served as President Obama's Digital Creative Director in the White House Office of Digital Strategy from 2013-2017. She designed all social media graphics, infographics, motion graphics, and animation. She also created all event and summit branding and was a lead producer for South by South Lawn. Before coming to the White House, Jillian was the lead designer on the Obama 2012 digital advertising team, and in her former life, she was a senior art director at several traditional digital advertising firms. Originally from Milwaukee, Wisconsin, she now lives in Brooklyn with her three cats, who are also Democrats. View her design portfolio at

© 2017 by Sweet Spot Strategies.

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